Why AI Innovation Needs Doers, Not Complainers

June 27, 2025

In his latest opinion piece for De Tijd, Jeroen Lemaire, CEO of In The Pocket, reflects on the unstoppable momentum of technological progress - from the printing press to ChatGPT - and how society should respond. While acknowledging valid concerns around AI’s energy consumption, misuse in education, and geopolitical dominance, he argues that real change comes from those who build, not those who merely criticize. Whether in classrooms, boardrooms or hospitals, it’s the doers - those who explore, test and shape technology - who will define its impact. A call to action for European innovators to move from hesitation to leadership.

Read the full article on De Tijd (Dutch)

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