Afterwork: winning in an AI-first world

April 28, 2026

In The Pocket HQ, Ghent

Your competitors are not waiting.

AI isn't just changing how business works — it's changing what business is. New customer experiences. New product categories. New players who don't carry your legacy.

This evening, we'll show you what winning looks like in an AI-first world: through concrete cases on AI-powered customer experiences, and a panel with the new generation of AI-native products reshaping the market.

Come ready to rethink your strategy. And see AI innovation and CX done right.

Who should attend

Who should join

  • Product and innovation leaders shaping new AI propositions.
  • Everyone who wants to deliver the next generation of Customer Experience.

Why you should join

  • Find your place in the new AI landscape.
  • Get inspired with cases that show what is possible.
  • Discover how to design AI experiences that deliver.

Afterwork: AI product innovation

Agenda

A night of inspiration

18:00
Welcome

Doors and drinks.

18:30
Opening keynote: products in the age of intelligence

What becomes possible when products are AI-native?

Hye-Sook Vijls, Product Manager at In The Pocket
18:45
Shaking up business: AI product innovation

Panel guests: Séverine Denolf, founder at pleasefix.ai // Colin Tierney, director of product at TechWolf

Moderator: Stephanie Depuydt, Product Manager at In The Pocket
19u15
Demo time

Demo time: ChatGPT apps, AI glasses.

Lavinia Dumitrenco & Stijn Spanhove, In The Pocket
19:30
AI-driven customer experience

How to bring AI to customer experience.

Name TBC
20:00
Food, drinks and discussions

Some nice networking.

Speakers

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About In The Pocket

We help forward-thinking organisations succeed in AI through strategy, design, and technology. Our unique strength lies in combining AI expertise with complete product development.

From strategy and vision to shipping and implementation, we help organisations break through the barriers of AI adoption. We bring together the best European talent and foster cross-cultural collaboration, while staying in tune with regional market nuances.

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